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There are three types of Accounts

1. Budget will give you a listing in one town, and you can tick three categories
2. Standard will give you a listing in three towns, and you can tick ten categories
3. Premium will give you a listing, in five towns, and you can tick all categories

In addition to that the listings are displayed on the site in order of account type - so the premium listings will always appear at the top, the standard underneath that, followed by the budget listings